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1 tag should relate to many different keywords and topics that you have posted about and also you need to assign no more than three tags .  Be sure are not simply repetitive of one another and diverse as this may actually hurt your search engine optimization efforts. Link Internally and Externally If appropriate, such as internal links and external links throughout your post is a blogging best exercise. Along with helping readers find exactly what theyre looking for and reviving some of your articles that is old linking allows you to highlight your own website's validity.  You can connect to some other blog posts or into your webpages.   Shorten Your Blog URL Site URLs are one of the things that search engines crawl to tell what your webpage is all about.  Because of this, its readable and to prevent a mess of characters and numbers that offer no context.

 

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Below is a cheat sheet that breaks down the body of a URL; it shows the best way to structure them and where to place keywords in URLs.  Keep in mind that your URL does not have to be an immediate pick from the webpage title.  Utilizing shorter URLs is a practice because they are easier for search engines and readers to understand. You'll be on the ideal track to creating a blog strategy and producing content for your readers. When it comes to ranking number one in Google search results, which do you think is more significant Technical SEOthings like obtaining meta tags, alt descriptions, and going text directly or Writing really really really really handy content In my experience, its a mix of both, but more notably B: Writing really really really very practical content.

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From what Ive learned SEO simply gets you up to now.  To reach the top and remain there, an article needs to be useful to the reader.  The reason for this is because it aligns with Googles number one prioritythey need to rank the finest content . Here are just six of those practices Ive utilized to assist my blog posts ranking to help you out.  From the end of the post, youll have a simple playbook to perform the same.    The Perfect Word Length Should you Google Perfect word length for a blog article youll come across this commonly used chart from a Serp IQ research: Many men and women use this graph to warrant writing really very long articles. From my experience, a super-useful guide that is 200-word will outrank a helpful manual of 2,000 words any day.  But my guideline is to aim for 1,500 words.  And while I just said there's no perfect span, I follow this principle because it compels me to think about all angles of the subject Im speaking about.

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  They scan.  In fact, research finds that youre blessed if more people read more than 20% of what youve written. So, if you would like to keep people engaged with your essay, youve got to break your writing down into short paragraphs. They look like work.  People frighten off.  They leave your site if you frighten off people.  And if they leave your site, thats an indicator to Google that your post isnt quite helpful.  And if its not useful, you start to fall in rankings.  Therefore, when you compose, start looking for opportunities to split up your paragraphs into shorter chunks. Your Headings Need Hooks Look at these two subheadings and pick the one which captures your interest more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline captures my attention longer, and Ill guess it will for you also.

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The headline has the answer.  How can you fry an egg better Utilize cooking spray.  Theres no hook. Theres no reason to read the report.  Interest is created by the headline.  You dont understand what is going to create an egg easier to fry if you don't keep reading. And if they remain on your page more, thats an indicator to Google which youve got great content.  So, after youve written your article, go back and look for opportunities to make hooks.  Should you require help with your pins and headlines, one source I turn to time and time again is that this free guide on How to compose Magnetic Headlines. Participants in the study were far more likely to reach goals if they generated lists than those who didn't.

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A Featured Snippet is an answer to a search outcome that Google picks out of an articleand most frequently its in the form of a list.  In the case above, Google reveals lots of steps on the best way to plan an event right within its own results.  The reason Featured Snippets are so valuable is that if your article is the one Google chooses to feature, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots articles, as theyve increased both our ranks and our visitors.  If you would like to get a Featured Snippet, theres some speculation on how Google chooses them, but normally whenever I write a blog post, I try to include lists or measures as often as possible.   The Types of Images That Work Best Take a look at Both of These pictures.  Which do you like better (Images from Big Stock Photo.com) Ill have a guess and say its the picture of the happy, smiling people. Its not that the picture of rocks isnt attractive, its that have been really hardwired to enjoy images of people improved.

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Because I started using pictures of people in my blog posts, Ive noticed they get shared a whole lot longer, which is just another factor Google believes in its positions.  Its a little change that makes a big difference.    Your Posts Should be Evergreen Perhaps you have clicked on an article from a Google search result simply to find the content obsolete When I come across obsolete articles, I click on the back button and try another result. Thats why should I need something to rank highly, I try to create whats called evergreen contentcontent that remains relevant during a lengthy time period.  This implies I avoid writing about things that include time-based information or fads.   This has improved our blog traffic over 400 percent. Ive put everything Ive learned to a very simple playbook that covers how to compose and technically optimize posts for Googles search results that anybody can use, no matter the size of your organization. If youd enjoy my full playbook on nonprofit SEO, it is possible to watch my free webinar The Way to Grow Your Organization by Obtaining Lots and a lot of Traffic to your site.